From my research i now know what i need to do to ensure that i can achieve the best possible radio advert for my product.
I will have to follow the codes and conventions which are:
- Establish what the product is very early on so the audience know what is being promoted.
- must be at least 15 seconds long and no longer that 45 seconds.
- Voice used should be uplifting, positive, persuasive. But also be around the same age as the target audience.
- Get straight to the point, no fussing around. Short and sharp.
- Back ground music to help add to the tone of the piece.
From my research i can ensure that i will be able to create the best possible radio advert as i will be able to stick by the codes and conventions!
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