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On both adverts straightaway,the non diegectic sounds establishes that this is a sponsorship for the TV show 'The x-Factor'. This is done to comfort the audience and also after a while the audience will establish that this is sponsoring Talk Talk.
Both adverts have the same theme. This being an establishing shot of a room from a house, these two being the front room and the kitchen, then a close up of the pictures. The pictures are all moving around so they are able to see the TV (e.g. watch the Xfactor). This is done to target the target audience being families as stereotypical there are pictures that child have drawn stuck up on walls ect.
I really like how they have used the shows they are sponsoring theme tune in there advert. I prepares the audience and both the TV show and the sponsorship run parallel.
On both adverts straightaway,the non diegectic sounds establishes that this is a sponsorship for the TV show 'The x-Factor'. This is done to comfort the audience and also after a while the audience will establish that this is sponsoring Talk Talk.
Both adverts have the same theme. This being an establishing shot of a room from a house, these two being the front room and the kitchen, then a close up of the pictures. The pictures are all moving around so they are able to see the TV (e.g. watch the Xfactor). This is done to target the target audience being families as stereotypical there are pictures that child have drawn stuck up on walls ect.
I really like how they have used the shows they are sponsoring theme tune in there advert. I prepares the audience and both the TV show and the sponsorship run parallel.
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