Analysis:
This advert is for the new and improved ride 'The swarm' at Thorpe park tell their audience it now goes backwards.
The advert begins with a phone call from a man that sounds very scared and shaken. From his voice he seems to be around 20ish. His name is Adam which is a normal, everyday name which will make the audience seem relatable. The phone call is very broken as if they're are signal problems creating a spooky feel to this advert. 'Adam' uses descriptive language to describe the ride like 'Sting in its tales' which makes the ride more appealing to the audience. Furthermore over the phone call you can hear the sound of the ride over making it sound very appealing to the audience.
When the over voice comes in its very strong, bold and clear to understand in contrast to the first male voice. The deepness of his voice adds to the scariness thats trying to be created making everything seem mysterious.
All of the above creates the vision that the ride is thrilling and horrifying grasping in the attention of the audience making them eager to get on the ride.
The target audience for this advert is around 14+ both gender, anyone who enjoys rides.
Once again the terms and conditions/slogan is at the end of the advert. This radio advert is around 40 seconds long.
This advert is for the new and improved ride 'The swarm' at Thorpe park tell their audience it now goes backwards.
The advert begins with a phone call from a man that sounds very scared and shaken. From his voice he seems to be around 20ish. His name is Adam which is a normal, everyday name which will make the audience seem relatable. The phone call is very broken as if they're are signal problems creating a spooky feel to this advert. 'Adam' uses descriptive language to describe the ride like 'Sting in its tales' which makes the ride more appealing to the audience. Furthermore over the phone call you can hear the sound of the ride over making it sound very appealing to the audience.
When the over voice comes in its very strong, bold and clear to understand in contrast to the first male voice. The deepness of his voice adds to the scariness thats trying to be created making everything seem mysterious.
All of the above creates the vision that the ride is thrilling and horrifying grasping in the attention of the audience making them eager to get on the ride.
The target audience for this advert is around 14+ both gender, anyone who enjoys rides.
Once again the terms and conditions/slogan is at the end of the advert. This radio advert is around 40 seconds long.
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